We are presenting to you StopTheFakes, the world’s first decentralized service designed to detect counterfeiting and infringement of intellectual property rights, copyright, and related rights. Our project aims to bring together right holders and consumers in their fight against piracy products and content. Companies will have the opportunity to detect, localize and document violations of their rights quickly and efficiently, and law-abiding consumers will be rewarded for their assistance in combating piracy.
Our team is on an ambitious mission: to create a global system facilitating the fight against counterfeiting and piracy all over the world. Our goal is to minimize the cost of detecting violations and help brand owners to come into direct contact with consumers. Fighting against violations of intellectual property rights will result in reduced advertising expenses and increased profits for law-abiding companies while hitting organized crime hard.
Our short-term plan is to build a system that will destroy the multi-billion counterfeit market. The Blockchain technology was initially developed to exclude the possibility of counterfeiting, changing or altering transactional information. Most transactions carried out in the world are related to the sale of goods and services. We want to enforce law and transparency on the global market and strive to provide small companies and private entrepreneurs with the same opportunities to fight counterfeiting that only big brands can afford now.